Update 1/4/23: There is now a yearly option for Equinox+ (app) membership that is $300 annually. This means you could use your benefit to get that for free. How useful that is will depend on what you think of the app itself. There is also a 7 day trial you can use to decide for yourself. Remember this is only for the app membership, not for physical locations.
Update 11/3/22: American Express has made changes to this benefit. Rather than a $25 monthly credit, it will now be a $300 annual credit starting in 2023. In addition all membership types are now eligible. This should make the credit more usable for most people as you could get six months free of the online membership.
Original Post:
American Express has added a number of new benefits to the Platinum card and increased the annual fee from $550 to $695. One of the new benefits is a $300 Equinox credit. You can receive up to $25 in statement credits per month (for a total of $300 annually) for eligible purchases. Eligible purchases include:
- Select Equinox memberships (All-Access, Destination Access, and E by Equinox access). I think All Access is $275 per month and then for one specific location it’s less, depending on the location
- Stand-alone membership to Equinox+
- Day pass is $50
Unfortunately purchases made on the Equinox online shop are not eligible as per the terms. I think Equinox+ membership is $40 per month, so no freebies there either. I can’t see most Platinum cardholders actually using this benefit at all, unless they already had an Equinox membership. Would have been more interesting if it was an annual credit so it would at least cover in person access for one month. We’ve previously explained the $240 in digital credits here. We still need to know if Equinox allows split tender (e.g using multiple cards for the same transaction).
Source: doctorofcredit.com