[Note from editor: The “Mastermind Showcase” highlights companies and news from members of the GEM. Today’s showcase: Real Grader]
Real Grader is a Digital Agency that measures, manages, and optimizes the online reputation of real estate professionals across search engines, social media, and dedicated real estate platforms. Through their platform that offers premium subscriptions, real estate agents are able to improve their online marketing presence and source more leads by building a unified digital brand across marketing sites including Realtor.com, Zillow.com, Homes.com, Facebook, Google, Instagram, Yelp, professional websites, and personal websites. Agents receive a free report card that analyzes their current digital identity, showing agents’ areas of strengths and weaknesses. Real Grader’s Instacard product is a digital business card that integrates social media accounts to be shared instantly with clients. The company also offers an Influencer program that automates social media marketing across Facebook, Instagram, LinkedIn, and Google My Business.
What we like: Providing visibility to agents’ online presence is a needed service in the market for an incredibly large customer base in the real estate industry–but also has immense growth potential by serving professionals in other sectors.
*Part of 2023 REACH Class