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Property Brother Jonathan Scott and actress Zooey Deschanel have spent recent years renovating their Georgian revival in Brentwood, Los Angeles – creating a home that pays homage to its 1930s’ roots.
Built in 1938 by celebrated architect Gerard Colcord, it’s ‘traditional sensibility’ is what originally drew Jonathan and Zooey – and they have done everything they can to honor those roots – starting with their wallpaper choices.
design trend that people often either love or hate.
‘We’re not really modern people. We like that traditional aesthetic, and we wanted it so that when you walked into this house, everything looked like it could be from 1938,’ Jonathan explains. And their maximalist walls are a provocative starting point.
The first image, their breakfast nook, is dressed with Clementine Sprigs-Silver Sage wallpaper – a citrus-based pattern, also seen in fabric form on the couple’s chairs. It beautifully complements the window’s dark wooden features while achieving the vintage aesthetic the couple so desires. We’re shopping for the exact print from Spoonflower below.
Meanwhile, in the bathroom, this wallpaper trend continues. Jonathan and Zooey opted for an equally statement-making paper – this time in the San Pedro print (also available here).
Like all maximalist decor, this wallpaper is not for the faint-hearted, and some Instagram followers are inevitably split on the couple’s decorating decisions.
However, design experts agree that Jonathan Scott and Zooey are not only right on trend, but creating a decor scheme that will last.
‘Since the pandemic, there’s been a shift towards homey, nostalgic prints that honor classics from heritage brands such as William Morris and Colefax & Fowler,’ says Lucy Searle, Editor in Chief, Homes & Gardens. ‘And they’ve cleverly picked up that bold trim and millwork creates a strong backdrop and partner for these wallpaper designs.’
‘I have always been drawn to maximalist florals, but in the last couple of years, the “grandmillennial” trend has really helped bring them back to the forefront,’ says Massachusetts-based designer Allison Mattison.
grandmillennial’ aesthetic is based on classic, often maximalist designs that are welcoming but eclectic – and rooted in tradition. And chintz wallpaper is among the finest examples of this.
‘Suddenly, the younger generation is embracing the looks of classic designers like Mario Buatta and Dorothy Draper. The style of maximalist florals (such as the Greenbriar) and the chintz floral sofas that remind us of our grandparents’ impeccably decorated homes are back,’ Allison comments.
‘People are looking to nostalgic patterns and decor for inspiration now driven by this growing “grandma chic” or “grandmillenial” trend.’
Interior designer Erin Fearins, from New York-based Studio SFW, agrees. She, too, praises this trend – suggesting that it adds more interest and personality than a conventional neutral wall.
‘Maximalist floral wallpaper can even be a backdrop to layer beloved objects upon in a manner that feels more lived in, casual, and collected over time. This contrasts the feeling of art preserved in a museum-like atmosphere on stark white walls.’
In a house like Jonathan and Zooey’s, it’s certainly hard to disagree.
Source: homesandgardens.com
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According to a new report published by Allied Market Research, titled, “U.S. Home Decor Market by Product Type, Income Group, Price, Distribution Channel & Category: Opportunity Analysis and Industry Forecast, 2020-2027,” The U.S. home decor market size was valued at $125,813.0 million in 2019, and is estimated to reach $158,929.1 million by 2027, registering a CAGR of 8.0% from 2020 to 2027. In 2019, the floor covering segment accounted for significant contribution in the U.S. home decor market share, and is expected to grow at a CAGR of 8.4% throughout the forecast period.
The U.S. home decor market has witnessed significant growth over the years, and is expected to grow at a steady pace during the forecast period. This is attributed to the fact that market players are focusing on developing eco-friendly products, owing to rise in environment awareness. The floor covering segment occupied the largest share in the overall home decor market in 2019, and is expected to maintain its leading position throughout the forecast period, owing to the wide adoption of floor coverings,
The home decor market in U.S. is driven by surge in disposable income and improvement in living standards. Moreover, the rise in affinity of consumers toward consumer-friendly home décor products are anticipated to boost the demand for home decor products. However, availability of low-quality and counterfeit products and fluctuations in the prices of raw materials used to manufacture these products restrain the market growth. Conversely, surge in demand for trendy and unique furniture is anticipated to provide lucrative opportunities for the U.S. home decor market growth.
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The U.S. home decor market is segmented based on product type, distribution channel, price, income group and category. Depending on product type, the market is divided into furniture, home textile, and floor covering. By distribution channel, it is fragmented into supermarkets & hypermarkets, specialty stores, e-commerce, and others. Based on the price, the market is segmented into premium and mass. Based on the income group, the market is segmented into lower-middle income, upper-middle income, and higher income. Based on category, the market is segmented into eco-friendly and conventional.
According to the U.S. home decor market analysis the floor covering segment generated the highest revenue in 2019, and is expected to remain dominant throughout the forecast period. The flooring segment is also expected to witness the highest growth rate of 8.4% from 2020-2027.
According to the U.S. Home Decor market forecast based on distribution channel, the specialty stores segment was the highest contributor to the U.S. market in 2019 and is expected to remain dominant through 2020-2027. However, the E-commerce segment is expected to grow at a higher growth rate through the forecast period.
Based on the price, the mass segment was the highest contributor to the U.S. home decor market in 2019 and is expected to remain dominant through 2020-2027. However, the premium segment is expected to grow at a higher growth rate through the forecast period
Based on the income group, the higher income segment was the highest contributor to the U.S. home decor market in 2019 and is expected to remain dominant through 2020-2027. The upper-middle income segment is expected to grow at a notable growth rate through the forecast period.
Based on the category, the conventional segment was the highest contributor to the U.S. home decor market in 2019 and is expected to remain dominant through 2020-2027. The eco-friendly segment is expected to grow at a highest growth rate through the forecast period
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Key findings of the study
The U.S. home decor market was valued at $125,813.0 million in 2020 and is estimated to reach $158,929.1 million by 2027, growing at a CAGR of 8.0% through the forecast period.
Based on product type, the floor covering service segment would witness the fastest growth, registering a CAGR of 8.4% during the forecast period.
In 2019, based on distribution channel, the specialty stores segment held the highest share, accounting for nearly half of the U.S. home decor industry.
In 2019, based on the price, the mass segment was the most prominent segment and is expected to grow at a significant CAGR throughout the forecast period.
Conventional segment was the dominant segment in 2019, accounting for a considerable share in the U.S. market.
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✅ The key findings and recommendations highlight crucial progressive industry trends in the U.S. home decor market , thereby allowing players to develop effective long-term strategies in order to garner their market revenue.
✅ Develop/modify business expansion plans by using substantial growth offering developed and emerging markets.
✅ Scrutinize in-depth global market trends and outlook coupled with the factors driving the market, as well as those restraining the growth to a certain extent.
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This final hack is possibly the most creative use of a cutting board we’ve seen yet. The small legs on the board, when flipped over, create the perfect space to store a few books without them toppling over. In her video, @grillodesigns first displays this hack on her shelf, then on her bedside table as a mini stack, a great choice for nighttime readers that want to have a few options on hand without having to get out of bed or face a precarious tower of recent reads. If you’re looking to create a cozy reading nook, this can also be a convenient storage method that doesn’t take up a ton of space, especially if you don’t have room for a dedicated bookshelf.
While these are all great hacks, the creativity doesn’t end there. Commenters on the viral video have also shared some of their own clever ideas for this cutting board, from a convenient table that fits over the arm of your sofa to a lap desk for toddlers on car rides. When it comes to such a simple piece, don’t be afraid to look for different ways that it can fit functionally into your life — you might be surprised by what you’re able to come up with.
Source: housedigest.com
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With a new season comes the urge to revamp your home. New cheery furnishings and colorful accessories can pump new energy into your place and give it a more welcoming feel. And Memorial Day is a good time to take advantage of discounts on quality furniture and decor.
We spent hours digging through Amazon’s thousands of deals on home decor and accents to spruce up your living spaces and found 14 bargains too good to pass up. Equal parts functional and stylish, these pieces will transform your home without putting a massive dent in your bank account.
Take a look at the handpicked deals that will help you breathe new life into your space, and don’t forget to check out Amazon’s full list of special offers.
Aoruisen Round Throw Pillow
A new plush pillow arrangement will make your couch feel like new again, even if you’ve had it for years. These decorative pillows aren’t just pretty to look at. They can also be used to deliver comfort during your reality TV marathons.
To buy: From $15 with coupon (was $23); amazon.com.
Olanly Luxury Bathroom Rug Mat
Stepping out of the shower and onto ice-cold tile is a nightmare scenario. This highly absorbent microfiber bath rug will save your floor and your feet. The best-seller comes in nine different sizes and 11 charming colorways.
To buy: $36 (was $40); amazon.com.
Amazon Basics Upholstered Tufted Storage Ottoman
If you’re short on space or simply just prefer not to see clutter, then a storage ottoman will be your best friend. No one will guess that this modern footstool doubles as a chic place to stash extra blankets, magazines, books, electronics, and so much more.
To buy: $72 (was $117); amazon.com.
Sakringt Cordless Rechargeable Table Lamp
This set of contemporary, cordless LED lamps work as accent decor, minimalist desk lighting, ambient accessories, and more. They feature a sleek anodized finish, three color temperatures, and between eight and 40 hours of light when fully charged.
To buy: $60 (was $80); amazon.com.
Umbra Trigg Geometric Hanging Planter
An easy way to add a little character to your home is with gorgeous greenery. Whether you’re an avid green thumb or prefer the company of charming faux plants, this fun, geometric planter will only take up vertical space while enlivening the room.
To buy: $25 (was $31); amazon.com.
Amoystone Teal Agate Bookends
Add color and flair to your bookshelves will help from these stunning, jewel-toned agate bookends. They’re shoppable in teal, black, natural, and pink and come in four sizes. They also make lovely standalone decorative pieces around your home.
To buy: $29 (was $36); amazon.com.
Yaheetech Accent Chair
Accent chairs are a fabulous addition to just about any room in your house. Bring a personal touch to your home office, living room, or sitting room with a velvet accent chair that all of your guests will want to sink into.
To buy: $66 with coupon (was $93); amazon.com.
HBCY Creations Round Mirror
If your entryway seems small and stuffy, a chic mirror can make the space feel more open and even brighter. This exquisite option from HBCY is available in matte black, gold, and silver finishes, as well as five sizes to fit your area perfectly.
To buy: $60 (was $100); amazon.com.
Tinsow Artificial Eucalyptus Stems
These artificial eucalyptus stems are so versatile, you may want to buy them in bulk. The set includes five stems with about 25 leaves each that measure 15 inches tall. Create the floral arrangement of your dreams with them.
To buy: $8 (was $12); amazon.com.
Roomfitters Faux Marble Coffee Table
Your coffee table is usually the center of your living space, so updating it can easily make your living room look instantly refreshed. The two-tiered design gives you more opportunity to decorate with books and accessories or festive holiday decor.
To buy: $99 (was $189); amazon.com.
Oubonun Rustic Tablecloth
You don’t need to swap out your dinner table when you can simply switch out your tablecloths and introduce a whole new vibe into the room. Adorned with a premium zigzag design and tassels on the edges, this pick is simple yet timeless—and it’s machine washable.
To buy: $17 with coupon (was $33); amazon.com.
DII Handmade Placemat Set
Add to the rustic charm of your dining room with this set of handcrafted placemats. They’re made of recycled cotton, and thanks to their handmade quality, each piece is one-of-a-kind. Spills are easy to handle since this set is also machine washable.
To buy: $22 with coupon (was $42); amazon.com.
Creative Co-Op Farmhouse Embossed Stripe Ceramic Pitcher
It’s the season of outdoor parties, and this sturdy stoneware ceramic pitcher was meant to be showcased, whether you’ll be using it to refill everyone’s glasses with homemade iced tea or you opt to make it the centerpiece of the tablescape with a fresh handful of vibrant blooms.
To buy: $22 (was $35); amazon.com.
Le Tauci Ceramic Spoon Rest Set
Add some practicality and color to your kitchen with this set of spoon rests. The stackable design will save you precious countertop space. Plus, the set of four ensures you don’t have to worry about cross-contamination while cooking up your delicious dishes.
To buy: $16 (was $20); amazon.com.
Source: realsimple.com
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The HomeGoods store in Preston Park Village is now open.
The home decor store opened on May 18 and is located at 4836 West Park Blvd., Ste. 240H. HomeGoods is known for selling furniture, decorations and home essentials at discounted prices.
972-519-2498. www.homegoods.com
Source: communityimpact.com
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From making lamps out of used bottles to bean bags out of waste fabrics, here are a few online brands that are making sustainable home décor out of recycled materials
Updated On – 03:01 PM, Thu – 1 June 23
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Hyderabad: With growing environmental consciousness, sustainable home décor has emerged as a captivating trend with people eventually making more eco-friendly choices. From making lamps out of used bottles to bean bags out of waste fabrics, here are a few online brands that are making sustainable home décor out of recycled materials.
Diti
Collecting waste fabric from local tailors, boutiques, weavers and block printers from across the country, Diti is on a solid mission to turn this into art for our walls and homes.
Sirohi
Sirohi works with women artisans from disadvantaged communities who are taught to upcycle leftover plastic and textile waste materials using traditional Indian styles. All of their products are handcrafted with either natural or upcycled waste materials.
Opaque Studio
The brand makes aesthetic pieces like candle holders, planters and ottomans using old tables, chairs, bookshelves, and other leftover materials. It also uses sustainable materials like cane, jute and terracotta to craft some of its most unique home décor items and furniture.
Design5
They turn discarded wood into pretty wall photo frames, decorative tray boxes, tray platters or candlesticks. The home accessories are also hand-painted with delicate Indian motifs, florals and nature-inspired designs.
Rimagined
The brand recycles empty wine bottles, old rags and car tyres as cushioned stools, baskets, vases and spice racks. According to their website, their team includes women and traditional artisans.
Artisanns Nest
The brand uses its surplus to furnish homes with regal, simple and patterned cushion covers and bean bags. Most were created using the patchwork technique that ranges between themes of monochrome, and florals.
The Retyrement Plan
They upcycle old and urban waste materials like used tyres, textile ropes, cane and bamboo and skilfully make colourful furniture like chairs, pouffes, stools, and swings. The Retyrement Plan works with skilled urban migrant artisans and craftsmen.
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Source: telanganatoday.com
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There’s nothing more satisfying than watching a celebrity home tour on Architectural Digest as you ponder over your own interior decorating decisions. The videos often provide good tips, like styling your pool chairs with corn motif side tables (thank you, Emma Chamberlain for that one), or designing your room around a single furniture element. This latter trick comes from a feature on Shay Mitchell’s home, as the actor reportedly has a penchant for light fixtures. Yes, Mitchell loves this furnishing element so much — she specifically adores a chandelier — that she designed the rooms of her house around them.
In one of the living spaces for example, which features exposed beams and a fireplace, Mitchell suspended an orbed lantern, which she bought from Marrakech, Morocco, from the ceiling. Meanwhile in the breakfast nook of her 1920s Spanish villa-style home, the Béis founder created a modern farmhouse mood with a wicker light pendant from Leanne Ford. The actor also used chandeliers sparingly around her property — you can spot one hanging from inside one of her bathrooms, which boasts glamorous Hollywood Regency vibes. It seems the beauty of decorating with different light fixtures around the house is that it gives each room a unique personality.
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In fact, no matter where you turn in Mitchell’s home, you feel a sense of discovery in every corner of the space. “For me, I couldn’t have a house that’s one color,” she said in the AD interview, explaining why all her rooms are not uniformly decorated. “I like the rooms to be different and emote different things when I walk into them.” The entryway, which features a large hanging chandelier, for instance gives off a Mediterranean air while the bar area of her home is decorated with moody pink floral wallpaper and a golden orb light fixture. “I was reminded of all these cute speakeasy-style bars that I’d been to, whether in Paris or Istanbul, that all had awesome wallpaper,” the actor said, describing her sources of inspiration.
We can continue to wax poetic about Mitchell’s stunning house and her taste in lights, but we’ll spare you. Watch the full video of her home tour, above, to take in the decor for yourself. Afterwards, if you feel inspired by her eye for design, shop similar ceiling lamps to the star’s to incorporate into your own living space.
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Source: thezoereport.com