30 Under 30 Honoree Rachel Scheid started her real estate career on a team where she learned the ropes and how to convert cold leads. Once she left the team, she decided to focus less on cold leads and more on the people who know, like, and trust her. This alone helped Rachel double her annual income. Listen and learn how to generate more business from your SOI, what it takes to convert cold leads, and Rachelâs strategy for turning a single sale into 15 separate deals.
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